Learn about the different pricing models in digital advertising, specifically CPC and CPM. Understand their uses, benefits, and setbacks. Discover how to choose the right model based on your advertising goals. Get tips on launching CPC and CPM campaigns, including defining your goal, setting a budget, and crafting effective ads. Explore AdRoll’s marketing tools and platform for streamlined advertising efforts. Watch the webinar featuring industry-leaders to gain further insights into AI’s impact on marketing. Don’t miss out on leveraging CPC and CPM to enhance your digital advertising campaigns. Check out external resources for more information.